Ex-lawyer turned relationship coach

A Time Like Never Before

3 billion years ago a new life form appeared that was so toxic it threatened all life on Earth.

The deadly organism caught the energy of the Sun to turn carbon dioxide and water into yummy sugar. But this process also released a lethal gas called oxygen.

Being the only one immune to oxygen, the new kids on the block took over the globe.

As our oxygen farting friends used up the CO2 in the air, Earth’s temperature took a nosedive. A blanket of ice wrapped around the world and pushed all life to the brink of extinction.

Including our nasty lead, the cyanobacteria.

When the ice sheets finally melt, our story’s rival arrives, the mitochondria. Feeding off oxygen and sugar, it’s ready to show the cyanobacteria who’s boss.

Except the mitochondria doesn’t.

It simply feeds off the cyanobacteria’s waste and toots greenhouse gas for his peer to eat.

In other words: the microbial colleagues worked together to help each other thrive. This teamwork set the stage for the birth of complex life as we know and love today.

Crossing the threshold from single cell life to multicellular plant and animal life is like the leap we made by launching the internet.

Before the internet, life was slow, simple and predictable.

After we plugged into cyberspace, everything became fast, complex and chaotic. The old ways of thinking and doing business went extinct.

For example.

In the past, MBAs wrote a business plan, found investors and lastly hired engineers to build the foundations.

But Google, Facebook and Yahoo were created in dorm rooms by computer engineers. It wasn’t until after the product was built that the creators called in MBAs to help run the company.

With information only a Google search away and starting costs lower than ever, investors aren’t waiting for entrepreneurs to come to them. Investors are turning the internet upside down in search of the person with the next big idea.

The web brought the power of production down to the masses. And it’s there to stay.

By Jeroen Elsing
Ex-lawyer turned relationship coach